MARKET TOOLKIT
Prepare for a Successful Atlanta Market experience as a showroom or temporary with these helpful tools.
MARKETING TOOLS
Digital Showroom
Your digital showroom is a free and easy way to connect with buyers at home and at Market, display your logo, lines, product photos, and digital catalogs, and put yourself in front of the home, gift and furniture buyers who source at Atlanta Market.
Create and manage your Digitial Showroom in your Exhibitor Portal. You can add your contact information, upload photos of lines and product, register your staff, and more.
For more information, visit our Exhibitor Portal Guide.
Questions? Contact our Exhibitor Portal Support Team at [email protected].
Offering exclusive Show Specials at Atlanta Market can help drive traffic to your showroom or booth. Log into your Exhibitor Portal to submit your show specials which will populate on our website and app.
Submit Show Specials →
Submit Showroom Events
Hosting events in your showroom is a smart way to attract potential buyers and celebrate loyal ones. Submit your events to the Exhibitor Portal so we can add them to our Calendar of Events for all attendees to see.
Submit Showroom Events →
Sign up for our free or paid lead retrieval options to capture valuable buyer information during market.
PRESS / MEDIA OPPORTUNITIES
Product Photo Submission
Give your new and best-selling product photos to Atlanta Market to use in digital/social media and editorial content in key industry trade publications. This free opportunity can put your brand in front of potential buyers before Market begins. Submit Photos Here
Social Media
Market Snapshot
Submit your product photos for consideration in our Market Snapshot program — a weekly showcase of products on our website and social media. Photos may also be used for other ANDMORE marketing opportunities.
Submit photos here →
Follow us on social and use #ATLMKT to increase your visibility for users searching the hashtag before, during, and after each market.
Facebook.com/americasmartatl | #ATLMKT
@americasmartatl | #ATLMKT
Editorial Opportunities
The Atlanta Market PR team works hard to secure market previews in key industry trade publications. Share your new product images and descriptions for consideration to be featured in these previews. Participation is FREE and all product selections will be made by the editors. View a list of opportunities that best match your business.
Registered Media List
Request a list of registered media and reach out to relevant editors who want to hear about your company and products and arrange to meet at market. Contact [email protected] to request the link.
Press Kits
Exhibitor Press Kits will be displayed in the press room at Atlanta Market and available for attending press. For added visibility with the press, bring 15-20 kits that include your booth number, at-Market contact and any other newsworthy information about your company and your products.
Press Kits can also be dropped off in person starting Monday, January 13 in the Press Room, Building 1, Floor 2 Lobby.
Mailing Address:
ATTN: Morgan Ford
ANDMORE
240 Peachtree St. NW
Atlanta, GA 30303
Contact our Public Relations team with questions.
ATLANTA MARKET BRANDING
Feature the Atlanta Market logo and click-through URL on your website and emails to promote your presence at Market. Click each logo to download.
CO-PROMOTIONAL GRAPHICS
Make your presence known and encourage buyers to visit you during Market by adding banner ads to your website, posting on social media, and sending out eblasts to your database. Download the sizes and graphics you need below.
ATLANTA MARKET IMAGERY
Download these images and give your customers an insider perspective on what’s happening at Market.
ANDMORE MARKETING FOR ATLANTA MARKET
ANDMORE works hard to grow Atlanta Market. Our team constantly works to enhance the value of your investment and maximize exposure and sales potential. Each year, ANDMORE commits to developing new programs and improving existing programs and outreach designed to drive qualified buyers to Atlanta Market. Here are some of our marketing efforts.
Advertising
-
Ads in more than 30 industry trade publications
-
Ads and partnerships with select shelter publications
-
Ads in our house publications (Market Preview Guide, Buyer’s Guide and more) promoting key categories and destinations at market
Direct Mail & Email
-
Targeted direct mail program to buyers
-
Robust and targeted email campaigns year-round to buyers highlighting news, hotel & travel information, new product, tenants and exhibitors, market seminars and destinations
-
400K+ total emails sent each cycle
Social Media & Online Content
-
Comprehensive organic and paid social media campaign across multiple platforms
-
Instagram takeover program with tastemakers and trendsetters featuring products found at market
-
Regular blog posts featuring a variety of products & trends across furniture, home décor and gift categories
Website/Digital Tools
-
Continual content updates featuring cross-category product
-
Year-round Product Gallery tool for buyers
-
Comprehensive Exhibitor Directory
-
Extensive search engine marketing campaign
-
App allows buyers to connect with exhibitors before, during and after Market
Public Relations
-
10+ press releases issued each Market
-
Editorial coverage in top trade publications
-
Editorial coverage in key shelter publications
-
Press Center at Market hosts editors and distributes your press kits
Seminars & Events
-
Educational seminars
-
CEU-accredited programming
-
Complimentary food & beverage
-
Daily entertainment
-
Networking events
Signature Programs
-
Market Snapshot: A weekly virtual catalog of product introductions, bestsellers and notable lines and collections from exhibitors. It’s a virtual catalog of resources showcased on atlantamarket.com and our social media channels. Submit your product images to be considered.
-
The ( A ) List: An exclusive influencer program highlighting products and trends from across market.
-
Ahead of the Curve: Our partnership with LUXE Magazine features top designers’ views of trends and products from across categories.
Retail Relations
-
Personal telemarketing outreach to key buyers
-
More than 50,000 buyers called each market
-
Incentive programs offered to top buyers
Onsite Branding
-
Floor plans, product locator maps and directional signage throughout campus
-
Product displays featuring key areas at market
Advertising and sponsorship opportunities available here.
CONTACT US ABOUT MARKETING
Renee Loper-Boyd | Vice President of Marketing
[email protected] | 1.336.888.3795
Elanor Hunt | Marketing Director
[email protected] | 1.404.220.2104
LET'S CONNECT
Subscribe to our emails to receive Market information, news and more.
Connect With Us
© 2024 ANDMORE License SPE, LLC